We track and analyze campaigns to measure their effectiveness, identify trends, and make data-driven decisions. By tracking & optimizing ads in real time, we ensure your ad dollars are spend where they convert most often.
Identify and target high-converting users, taking any existing user-data and lookalike audiences into account.
We test ads against each other with different visuals, headlines, and formats to see which ones drive action the most.
Certain platforms, ad formats, and creative might out-perform others in a campaign, which offers opportunities for a higher return on ad spend by reallocating funds to campaigns with higher engagement.
For instance, if a campaign consists of an Instagram reels ad, a pay-per click campaign, and a YouTube bumper ad campaign, we can assess and compare how each ad performed, then analyze how the creative, headlines, platform, and format contributed to its success. We then shift the budget to double-down on ads and platforms that perform the best.
Understand who’s engaging with your ads—and why. We analyze audience demographics, interests, and behaviors to identify high-value users most likely to convert. By pinpointing patterns among engaged viewers, we refine targeting strategies to maximize reach and ROI.
We analyze each stage of your sales funnel to uncover bottlenecks preventing conversions. By identifying patterns where interest stalls, we implement data-driven solutions to keep prospects moving toward a subscription.
Assessing conversion rates, click-through rates, and bounce rates to assess how users behave once they click an ad and visit your landing page.
Preventing ad fatigue by adjusting how often users see an ad.
We offer a FREE strategy session where we meet with you to understand your goals. After the session and initial consultation, we prepare a custom strategy tailored to your SaaS solution for you to keep.
